Know Your Numbers: Transforming Business Potential with Craig Alexander Rattray - Built Different

The Journey of Know Your Numbers: Insights from Craig Alexander Rattray

 

In this episode of the 'Know Your Numbers' podcast, host Stephen introduces cash flow and finance expert Craig Alexander Rattray. Craig shares his backstory, from his entrepreneurial beginnings at a young age to his career in finance and private equity. The conversation covers the importance of cash flow management, the necessity of proper financial forecasting, and the role of accountants and financial advisors in business growth. Craig also discusses his 'Know Your Numbers' program, which aims to educate business owners on financial literacy and strategic planning. Additionally, the rebranding efforts, upcoming books, and the significance of having the right people in business are highlighted. The episode provides valuable insights for business owners looking to improve their financial management and overall business performance.

 

Find My Socials Here: https://linktr.ee/stevenpettigrewinvestor

 

Craig's LinkedIn: https://www.linkedin.com/in/craig-alexander-rattray/

 

Timestamps:

 

00:00 Introduction and Initial Banter

00:40 Welcoming the Guest

01:29 Discussing Coffee Preferences

03:38 Craig's Background and Early Ventures

07:04 Journey into Finance and Private Equity

09:47 Challenges and Learnings in Business

16:41 The Importance of Knowing Your Numbers

20:41 Client Experiences and Financial Advice

27:01 Qualities of a Good Business Owner

33:09 Addressing Cash Flow and Growth

34:37 Realistic Financial Planning

34:50 Understanding Financial Position

35:09 Importance of Forecasting

35:50 Securing Bank Funding

37:04 Engaging with Accountants

37:24 Cash Flow and Business Health

37:57 Rules for Business Owners

38:29 Challenges with Accountants

46:45 Operational Finance

47:23 Know Your Numbers Program

49:08 Rebranding and New Initiatives

54:09 Podcasting Journey

58:58 Future Plans and Vision

01:03:36 Conclusion and Contact Information